Introducing MRC
MRC (Media Rights Code) is an open initiative to modernize the way media usage is tracked, attributed, and validated across digital platforms.
Developed by The Sound Enclave LLC, MRC combines open metadata standards, browser tools, and contributor-backed registration to bring transparency and accountability to media distribution.
Help us push toward a future where browser vendors and platforms adopt MRC-style tracking as a standard. The more creators join, the louder our voice becomes.
Why MRC Exists , and Who It's For
Media is streamed and reused across countless platforms, but creators and rights holders often lose visibility. MRC was created to solve that. By embedding unique identifiers (like MRC codes, ISRCs, and UPCs) into media and tracking playback via our browser extension, contributors can verify usage and maintain visibility over their work.
On many platforms, traditional metadata, such as ISRCs or contributor credits, is stripped or ignored. MRC fills that gap by detecting playback in real time and recovering platform-specific identifiers, including video IDs, track URLs, and embed origins, even when metadata is missing.
Today, creative credits are scattered across dozens of sources: IMDb, Discogs, YouTube descriptions, press kits, fan wikis, and more. MRC brings them all under one roof. With a single, contributor-backed record, you gain a unified, searchable, and verifiable view of your creative footprint, finally putting visibility and credit back where it belongs.